14 Sep Marketing for Firms That Punch Above Their Weight
The 2008 financial crisis changed the legal industry forever. New firms formed as practice groups split-off from larger firms and they prospered. Clearly, clients were ready for an agile, creative and value-conscious alternative to BigLaw.
Liftoff was created in January, 2010 to help these new firms market themselves efficiently and effectively in this new world. Many of our clients are mid-sized, with a portfolio of substantial clients. They need to maintain or enhance a sophisticated market image and they need to generate new business. Many have no marketing support resources.
That’s where we come in. Our virtual marketing department service gives entrepreneurial law firms a way to cost-effectively outsource their marketing support needs. We help them hit the ground running or refine their marketing program for better results. Want to learn more? Check out our new website or request a complimentary Liftoff marketing evaluation firm by emailing Wendy Horn.