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WEBSITES

Our team has designed and built dozens of successful websites. We help clients develop a site that punches above its class, one that is unmistakably effective, yet doesn’t cost a fortune to build or keep current.

 

Many of our clients ask this question at least once, especially those who have a highly specialized or black box service offering: Will clients actually hire us based on our website? In a word, no. Most businesses are not hired based on their website’s strength. A flashy online presence is no guarantee of quality work or responsive customer service.

 

Nonetheless, an effective site is a critically important credentialing tool for prospective clients and future employees and an important means of distinguishing your firm from the competition. Clients and recruits go to your site to get a feel for the nature of the firm. They make immediate, substantive, and emotional judgments based on a 20- or 30-second review of what they see.

 

Our services include the following:

 

  • Development of the overall creative theme for the site, including site imagery and page design
  • Content creation—we write 100% of many client websites
  • Custom photography or sourced stock imagery
  • Coding, site builds, testing, and site-update services
  • SEO support and ongoing benchmark reports on site analytics

 

We work in WordPress. This platform is straightforward to construct, flexible to expand, and it can be maintained in-house. Further, a constant stream of enhancements and plugins are available for minimal cost that can enhance functionality, delivering a clear, easy-to-navigate mobile site for visitors on the go.