Corporate identity

Marketing for Firms That Punch Above Their Weight

The 2008 financial crisis changed the legal industry forever. Liftoff was created in January, 2010 to help these new firms market themselves efficiently....

14 September, 2016

Ten Tips for Launching Your New Law Firm

While there are many tasks to accomplish when launching a new law firm, the marketing and business development projects can be especially daunting. Here's ten tips to give you additional perspective as you begin your new venture. ...

04 August, 2016

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